Overview

As Lead Visual Designer for Sign, I directed the visual strategy that brought our identity to life. I designed intuitive interfaces, led the visual direction for our community initiatives, designing everything from educational materials to event graphics, and helped build a strong, recognizable brand that resonates with our audience.

I established flexible design foundations that can grow with Sign as we expand. This forward-thinking framework ensures our visual identity remains cohesive while still allowing for evolution as we move into new areas of the digital identity space.

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ROLES
Creative Direction, Web Design, Product Design, Illustration, Animation